Ladies Day, Sa Sa Fashion On The Turf Day
The Ladies Day event had been a racing culture for the thoroughbred horse racing around the world. Many decades ago, the British started a Horse Racing tradition during which the titled, rich and powerful displayed their finest, elegant outfits topped by stunning hats when they attended race day. Till today it continues to be a fashion day at the racecourse and this event have expanded to other racecourses around the world.
For the Selangor Turf Club, the Ladies Day event started in 1996, themed as “ Queen of The Turf Day” and every year well-dressed women dress in their most stylish outfits and elegant hats will strut their stuff and share in the limelight for the day.
In 2010, the Selangor Turf Club had the opportunity to work with Sa Sa International Holdings Limited, Asia’s leading cosmetics retailing and the beauty service group through their Malaysia’s office – Hong Kong Sa Sa (M) Sdn Bhd for the Ladies Day Event and the partnership with Sa Sa took the event to a whole new level of exposure. With the participation of Sa Sa, the event was officially named Sa Sa Fashion On The Turf Day.
On the racetrack, the running of the fillies and mares race named Sa Sa Fashion On the Turf Trophy has also added colors and excitements to the race-goers.